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thebusinessstories.com > Economics > Startup > Built from Scratch: How Two Architects Turned ₹10,000 into an International Design Legacy
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Built from Scratch: How Two Architects Turned ₹10,000 into an International Design Legacy

Puneet Yadav
Last updated: January 28, 2026 1:15 pm
Puneet Yadav 2 days ago
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The Story of Ruchi & Shashank, and the Soul of Studiio Design du Jour

It did not begin with a grand studio, glossy portfolios, or marquee clients.

It began with ₹10,000 in pocket, a small storeroom, and belief.

Belief that design could be more than decoration.

Belief that spaces could hold emotion, intention, and memory.

And belief that if work was done with integrity, excellence would eventually find its way home.

That belief is what brought Ruchi Tandon and Shashank Mandlay together.

And that belief is what today stands behind one of the most premium and trusted design studios of Delhi NCR – Studiio Design du Jour.

The Early Years: When the Floors Were Bare, but the Vision Was Clear

The first “studio” was not glamorous. It was a storeroom. No fancy desks. No team. No certainty of what tomorrow would bring. Just drawings spread across bare floors, site dust on clothes, and conversations that stretched late into the night.

Like every entrepreneur’s journey, there were ups and downs.

There were moments of growth and moments of fear.

Times when projects flowed, and times when silence felt loud.

Times when payments were delayed, resources were limited, and self-doubt quietly knocked.

But what never cracked was their partnership.

When one felt tired, the other stood stronger.

When one questioned, the other believed.

When the journey felt heavy, they reminded each other why they started.

Building with Conviction, Not Shortcuts

Ruchi Tandon’s journey into architecture was never accidental. With a Bachelor of Architecture from Apeejay College of Planning and Architecture in 2007, she entered the profession with quiet determination and an uncompromising eye for detail.

Every drawing mattered.

Every site visit taught something new.

Every challenge sharpened her intuition.

She learned early that good design is not about impressing others, but about understanding people. Homes are emotional. Workspaces are personal. And spaces, when done right, change how people live and feel.

Shashank Mandlay brought a complementary strength. His technical depth, executional clarity, and on-ground wisdom ensured that ideas didn’t remain beautiful drawings, but became well-built realities. Where Ruchi envisioned the soul of a space, Shashank ensured it stood strong, precise, and timeless.

Together, they did not chase scale.

They chased substance.

Studiio Design du Jour: A Philosophy Before a Practice

Studiio Design du Jour was not born out of ambition alone. It was born out of a gap. A gap where clients wanted beauty and honesty. Luxury and logic. Creativity and accountability.

From day one, the philosophy was clear:

  • No trend-led design
  • No superficial luxury
  • No one-size-fits-all solutions

Each project became a story. A dialogue between the client’s life, the site’s reality, the material’s honesty, and time itself.

Ruchi’s design language evolved into a refined blend of modern sensibilities, classical balance, and subtle playfulness. Her spaces feel calm yet confident. Elegant yet welcoming. They don’t shout for attention, but they stay with you long after you leave.

The Clients Who Built the Studio

What truly shaped Studiio Design du Jour was not marketing or visibility.

It was love and trust.

Ruchi and Shashank worked for one thing above all else – client happiness. They listened deeply. They questioned briefs when needed. They protected clients from expensive mistakes. They stayed involved until the last detail was right.

Clients felt seen. Heard. Respected.

And because of this, something rare happened.

Clients didn’t just appreciate the work.

They referred it.

One home led to another.

One happy family introduced the next.

One developer trusted them with a larger vision.

Today, every client associated with Studiio Design du Jour carries a quiet pride. Pride in having believed early. Pride in being part of a journey that grew with honesty. Pride in knowing their space was crafted with care, not convenience.

Why Clients Choose Ruchi & Shashank (Without Being Told To)

Clients don’t come only for beautiful spaces. They come for peace of mind.

They stay because:

  • Ruchi listens before she designs
  • Shashank plans before he promises
  • Budgets are respected, not manipulated
  • Quality is never compromised
  • And execution matters as much as aesthetics

Once client’s hand over a brief, they don’t feel like customers. They feel like collaborators. Partners. Family.

And that trust quietly converts new clients too. Because when you read this story, you don’t just see designers. You see people who will stand by you when decisions feel overwhelming, when timelines feel tight, and when your home or business truly matters.

From Delhi NCR to the World

What began in Delhi NCR soon found resonance beyond borders.

Today, Studiio Design du Jour works across India and internationally, with projects in New Zealand, Goa, and other global destinations. Collaborations with leading developers and brands such as Orris Group, Bhutani Infra, Mahagun Group, Sephora, Silhouette Clothing, Sri Sri Ayurveda &Panchkarma, Unitech Villas, and many more reflect the studio’s versatility and credibility.

Yet, success never changed the approach:

Context first.

People first.

Longevity always.

Design with Responsibility

Luxury, for Ruchi, has never meant excess.

It means thoughtfulness that lasts.

Sustainability is not added later. It is woven in from the start. Materials are chosen for durability. Details are resolved for lifecycle value. Spaces are designed to age gracefully, just like the relationships they build.

A Studio, A Team, A Future

Today, Studiio Design du Jour is more than a studio. It is a culture. A team led by founders who believe leadership means clarity, care, and consistency.

Ruchi continues to lead with empathy, vision, and creative courage. Shashank anchors the studio with systems, structure, and executional strength. Together, they ensure that growth never outpaces values.

The Story Continues

From bare floors and a storeroom to refined global projects, the journey of Ruchi and Shashank proves one thing:

When you work with honesty,

When you choose people over shortcuts,

And when you design with heart,

Success doesn’t need selling.

It finds you.

Because great spaces are not just designed.

They are lived, remembered, and felt.

— Studiio Design du Jour

Crafting spaces with soul, structure, and timeless elegance.

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